COURSE OF Advertising and Marketing
University of Lincoln (Lincoln)
University: https://www.lincoln.ac.uk/
Course: https://www.lincoln.ac.uk/home/course/advmktub/
The BA (Hons) Advertising and Marketing degree at Lincoln offers the opportunity to develop the creativity, knowledge and skills to deliver successful global campaigns, in preparation for a career in the creative industries. This course aims to introduce topics such as buyer behaviour, brand development, the advertising process, media planning and global marketing, enabling students to develop a comprehensive understanding of the role of advertising and marketing in business and society.
Bachelor of Arts (with Honours) - BA (Hons)
Duration: 3 years
Study mode: Full-time
Qualification requirements: BCC (±14 PT)
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