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COURSE OF Advertising and Public Relations

University of West London

University of West London (Ealing)

University: http://www.uwl.ac.uk/

Course: http://www.uwl.ac.uk/course/cidreport/34656

Based in the heart of West London we offer you one of the best degrees in Advertising and Public Relations. This degree course will provide you with the practical knowledge and the industry experience needed to succeed in today's dynamic communications industry. Upon graduation you will be ready to embark upon a successful career in the communications sector. The course has been designed to provide you with a holistic understanding of marketing, advertising and PR that enables you to pursue a successful career in these competitive fields, whether at agencies, companies, non-profits or in government. The main career areas covered by the course include: communications strategy, market and consumer research, brand development and positioning, integrated multi-media promotional communications, media planning, art direction, copywriting, public relations and advocacy, along with social media management. Our course is comprised of learning modules that cover an array of topics, tailored to the varied interests of today's creative communicators. In these modules, individual course work is supplemented with collaborative work on briefs from agencies, non-profits, and other companies. Throughout the three years of the course, students build a portfolio that reflects their work, receiving continual guidance about how best to showcase their achievements for career-building purposes.

Bachelor of Arts (with Honours) - BA (Hons)

Duration: 3 years

Study mode: Full-time

Qualification requirements: BBC (±15 PT)

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