COURSE OF Fashion Branding and Marketing
University of West London (Ealing)
University: http://www.uwl.ac.uk/
Course: http://www.uwl.ac.uk/course/cidreport/35702
This dynamic course offers you the chance to learn about fashion branding and marketing, preparing you for a successful career working in the global fashion industry, in the specialised areas of brand management and Marketing.
You will develop an understanding of the marketing strategies for all types of retailers, from value high street to luxury sectors. It will guide students through specialisms such as market research, consumer behaviour, creative strategic marketing communications, digital marketing media, brand management and luxury branding. You will gage an appreciation of marketing in a wider context through consideration of aspects such as ethics, social marketing and corporate social responsibility.
Bachelor of Arts (with Honours) - BA (Hons)
Duration: 3 years
Study mode: Full-time
Qualification requirements: BBC (±15 PT)
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